Strytllng

Missoni F/W 2010-2011

Posted in Uncategorized by strytllng on August 25, 2010

The new ad campaign from Italian knitwear fashion house, shot by Kenneth Anger.

Starring probably as many members of the Missoni family as possible it is still obvious that Margherita is the center of the empire. The dream-like sequences appear like a recolored silent-horror-movie leaving the viewer unknown about the future of the fashion powerhouse. By taking us back to the early craft of filmmaking it may indicate a return to the roots of Missoni  – the family that started it all in 1953. Let’s find out what to expect from the collection when it hits the stores these days – but it certainly caught my attention.

Reloading the ‘Little Black Dress’

Posted in Uncategorized by strytllng on February 16, 2010

Ever since Audrey Hepburn conquered the world in the iconic little black dress by Givenchy in “Breakfast at Tiffany’s”, every woman wanted to own the classic herself. Now CRYSTALLIZED™ – Swarovski Elements has invited 22 of the world’s leading designers to reinvent the timeless fashion statement themselves and the results are astonishing. The perfect red carpet couture by Armani Privé, sculptural design from Marios Schwab, a sexy silhouette from Jean Paul Gaultier and a dress with a ‘caractère noir’ of course from Givenchy by Riccordo Tisci exemplify the manifoldness of this venture.

The designers list reads like the who-is-who of the fashion glitterati. Among them are: 3.1. phillip lim, Alberta Ferretti, Alexis Mabille, Azzaro Boudicca, Catherine Malandrino, Diane von Furstenberg, Donna Karen New York, Fendi, Gaspard Yurkievich, Gianfranco Ferré, Giorgio Armani Privé, Givenchy by Riccordo Tisci, Jean Paul Gaultier, Lanvin by Alber Elbaz, Marios Schwab, Martin Grant, Missoni, Sonia Rykiel, Thakoon, Valentino and Vivienne Westwood.

All dresses are unique and will be up for auction in September 2010 in New York City to support the American Cancer Society and Ligue nationale contre le cancer in France with the full profits going to the two charity organizations.

An exhibition showing the ‘Little Black Dresses’ was held in January in Paris. The reactions of the attending guests emphasize the unparalleled combined performative power of the numerous creative leaders not only participating in this venture of recreating an icon but also support the important cause of supporting these organizations.

Watch the video of the January exhibition in Paris with statements by Carine Roitfeld, Mélanie Laurent, Alexis Mabille, Martin Grant, Susan Tabak, Gaspard Yurkievich saying it in black:

I will leave you with the wise words of Margherita Missoni:

It’s black but it’s still some color.

Your Strytllr

%d bloggers like this: